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Dr Oetker stunt: a pizza good strategy, or a deep-pan disaster? 22 Aug 2013 | 04:48 pm
It was an opening like any other: a pop-up pizza restaurant in Manchester welcoming one hundred food bloggers with inviting arms. The guests helped themselves to slices of freshly baked pizza, minglin...
What Jesus can teach us about Social Media: Part one 19 Jul 2013 | 05:28 pm
I am waiting to hear from God, Ok, the son of God but that is nearly as impressive I think. For those of you that have not yet come into contact with Jesus, here is a news report on him on Australia...
5 ways you can beat the trolls 16 Jul 2013 | 06:18 pm
It used to be that trolls were only a concern for billy goats with urgent transpontine business. The internet, however, has liberated trolls from their dank exile and brought them out into the light,...
Learn from Barclays: How not to promote a Facebook post 18 Jun 2013 | 08:21 pm
Heather Baker explains how a poorly planned post can damage your brand. Yesterday after work I logged in to my Facebook account only to be confronted by this monstrosity on my timeline. I don’t obje...
Warning: Is Social Media Damaging Our Social Lives? 10 Jun 2013 | 07:39 pm
Recently I was at a family gathering – me, my sister, my mother, my father, and my fifteen-year-old cousin. All of us have smartphones. We chatted and ate our lunch together, but eating and conversati...
How to do a good deed in a second: If you share this post, I’ll give fifty quid to charity 7 Jun 2013 | 01:00 pm
Dear reader, I’m going to start by promising this isn’t some sort of shady hoax. Basically, my boss has challenged everyone in my office to write a blog post. The author of the post that gets shared t...
10 tips to increase your blog post shares 5 Jun 2013 | 02:00 pm
10 top tips on how to make your blog content engaging and highly shareable, from @Adam_Ketterer.
3 simple steps to pimp out your company Facebook page 31 May 2013 | 05:13 pm
Hannah Codrington (@HannahCod) offers advice on how to make the most out of your company Facebook page. Facebook is a pointless tool for B2B marketers and should be left for B2C businesses, right? Wro...
How to survive 24 hours without Social Media 28 May 2013 | 04:08 pm
I am not a smoker and I rarely drink. I don’t do drugs and I once gave up meat for seven years, ‘just because’. What I’m trying to say is that I do not have an addictive personality. I can take things...
No More Sniffles – Viral Marketing Roundup 13 May 2013 | 06:49 pm
We’re at the end of Viral Marketing month – and it’s been emotional. We’ve had a case study from the CEO of Zaggora, interviewed the brains behind one of the most notorious viral Twitter accounts of a...
