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Chinese Delivery as the Canary in the Coal Mine 10 Dec 2010 | 01:07 pm
Working from a home office today, heard those footsteps up the walk and the inevitable clank of the mailbox mid-afternoon. The mail delivery had already happened, so resigned myself to another armload...
No Harm Intended 15 Oct 2010 | 07:23 am
Of course there wasn't. There never is. Little did I think 24 hours ago that I'd be sitting in a Paris bistro going to war with the Polkaroo of all things. It all started last night on Facebook when...
Those Rose Coloured Glasses Aren't What You Think They Are 17 Aug 2010 | 09:02 am
One of the best things I've done in my tech career is to respect the importance of 'The Old Girl's Club'. Honestly, it's nice to have a circle of trusted female friends in the tech business who gets t...
The Anthropomorphication of The Brand Must Stop 14 May 2010 | 01:43 am
"Engaging with the brand" "What the brand seeks to accomplish" "The voice of the brand" "What the brand desires" "Creating a personal relationship with the brand" I've had it. A brand does not have g...
Roadkill Marketing 14 Mar 2010 | 10:06 am
My Twitter and Facebook networks saw me throw a hissy fit this week when I proclaimed a strong negative reaction to a short cartoon marketing video. I'm not reposting a link to it, figuring I've proba...
Free... As In Beer.... 12 Feb 2010 | 11:16 am
Thanks to the contestmeister Jon Marks (aka @McBoof) over at his Jon on Tech blog. Nothing like some late night wine-fueled giggles amongst some of the sharpest & funniest content management gurus. C...
Social Networking Strategies for Business - Workshop @ Kitchener-Waterloo Chamber of Commerce 31 Jan 2010 | 05:45 am
The Kitchener-Waterloo Chamber of Commerce hosted a full morning workshop for its membership on January 26, 2010. Was really honoured to be invited to lead the session and get to meet an incredibly di...
My Favourite Fridge Picture 16 Jan 2010 | 12:39 pm
Inspired by my friend (and former boss) Daniel Kraft and his new venture iFridge, here's my favourite photo of a fridge. It's my Baba's fridge. She passed away 2 years ago, a very sad time for my fam...
On Being a Blogmother 13 Dec 2009 | 07:24 am
About 20 people came out last Thursday for my spur-of-the-moment social media 101 workshop. Thrilled with attendance given snowy blowy conditions across the Waterloo region. Even had a New Yorker fly ...
Social Media 101 - Building a Better Professional Profile Online 6 Dec 2009 | 04:37 am
Been a tough week hearing about more layoffs in the Waterloo / Toronto tech community. Some fantastic and talented people out there right now. So... If you are newly unemployed, and worried that you ...