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Arrogance 27 Aug 2013 | 04:09 pm
It takes preening self-confidence to call an attorney general who just sued you a "political hack." That is what Donald Trump has done, and of course, he made headlines yet again. Trump is easy to d...
Cut Back, Move Forward? 26 Aug 2013 | 04:29 pm
Microsoft is facing a dilemma with the announcement of Steve Ballmer's upcoming retirement. Should it adapt Ballmer's grand plan to integrate the company around services and hardware? Should it cut ba...
Drone PR 23 Aug 2013 | 04:23 pm
How do you persuade people to do a vital but boring job? That is the issue the Air Force is facing as it tries to staff its ranks of drone pilots. The job is hours and hours of guiding remotely pilo...
Single Issue 22 Aug 2013 | 04:19 pm
It is eye-opening how deep and broad an advocacy organization can get when it concentrates on a single issue. The revelation in this article about the National Rifle Association is that the NRA has n...
Unfortunate 21 Aug 2013 | 05:27 pm
One has a right to defend oneself against error, but this letter to the public from a Roman Catholic Archbishop is unfortunate. Why? Because he was angry when he wrote it, and his wrath shouts throu...
OK For Now 20 Aug 2013 | 04:18 pm
Amazon.com's media spokesperson has an uninteresting job. To every reporter's query, his response is "No comment." He can get away with stiffing the press as long as Amazon is riding high, but what ...
No Restraint 19 Aug 2013 | 04:24 pm
Public relations depends on persuasion -- the ability to discuss ideas and over time turn an opponent into an ally. PR rarely resorts to violence to make a point because bodily harm persuades no one....
Time To Cut Losses? 16 Aug 2013 | 04:23 pm
When is it time to cut losses and bow to what seems inevitable? This is an issue facing Time Warner cable in its face-off with CBS. Time Warner has dropped CBS from its transmission in a dispute ove...
Mea Culpa 15 Aug 2013 | 04:23 pm
What do you do after you have fired someone publicly? You make a public apology. That is what the CEO of AOL did. He acknowledged to employees that he made an emotional decision when he sacked an e...
Hype 14 Aug 2013 | 05:26 pm
It takes a celebrity for hype to get publiciity. Here is an example of a celebrity businessman throwing his half-baked idea to the world and the world gives him an audience. This kind of gee-whiz, f...
