Blogspot - wom-teach.blogspot.com - WOM, Buzz, & Viral Marketing Communication
General Information:
Latest News:
Taslim Sidi's Reflection Essay 1 May 2007 | 07:18 am
Context for this post Based on my involvement and observation of word of mouth episodes (WOME) over the course of the semester, I determined there were distinct patterns within my communication pract...
Anne McGrath's Reflection Essay 1 May 2007 | 07:17 am
Context for this post In documenting three WOM experiences throughout the semester, I learned a number of things about the way in which we communicate about brands, how I personally make recommendati...
Holly Jackson's Reflection Essay 1 May 2007 | 07:17 am
Context for this post Word of mouth interactions take place on a daily basis. So much so, that we barely differentiate them from normal, everyday conversations with friends. However, even though we m...
Andrea Manner's Reflection Essay 1 May 2007 | 07:16 am
Context for this post Tracking my word of mouth episodes led me to realize the integration of brands and services into my every day communication exchanges. By reflecting on my word of mouth exchange...
Kait Falconer's Reflection Essay 1 May 2007 | 07:07 am
Context for this post The Word-of-Mouth Diary assignment provided me with an interesting opportunity that allowed me to see the effects that Word-of-Mouth communication had on my everyday life. I was...
Reflecting on Your Word of Mouth Communication Episodes 1 May 2007 | 06:35 am
Our semester is now complete and I would like to announce that our final blog postings will come from five of our students reflecting on their own word of mouth episodes throughout the term. As part o...
Heroes...Ads or No Ads? 24 Apr 2007 | 10:43 am
Last week I was watching the TV series Heroes on the internet with my friends. It was the first episode of it and there was a guy named “Hiro.” In the TV series, Hiro is an “anime enthusiast who devel...
Predicting the Future of Blogs 24 Apr 2007 | 08:29 am
As we wrapped up our last class we discussed the class blog, its trials and triumphs, but we didn't discuss WHY we blog. So, why do we blog? The class blog allowed for an exchange of ideas, making us ...
Untitled 24 Apr 2007 | 07:31 am
-->I'd like to preface this by saying that I'm not a fan of the band Nine Inch Nails, BUT I'm fascinated by the way their new album is being marketed and I don't know if I would have paid much attenti...
New Study on Social Networking Sites 23 Apr 2007 | 04:54 pm
As we have discussed in class, there has been a resurgence of word of mouth due to a variety of reasons, one of them being the emergence of communication tools to amplify word of mouth. Some of these ...
