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Cross Platform Marketing in Children’s Media 18 Apr 2013 | 12:07 am
A Blueliner client in the business of children’s media recently engaged in a series of meetings with Dreamworks Animation regarding one of his feature film screenplays. Dreamworks’ interest was simple...
Bing search results- between authorship and subjectship 27 Mar 2013 | 01:33 am
Search results have always been important both for SEO and sales . While the algorithmic formula is kept secret, many search engines are trying to push the “creativity” further.Let’s compare Bing an...
Continued Innovation on Facebook 13 Feb 2013 | 09:15 pm
What happens when a medium becomes saturated with advertisers? Companies all around the world are competing for attention and for potential customers on social media. The good news is that social medi...
When Facebook means less for the many and innovative platform for the few 13 Feb 2013 | 09:15 pm
What happens when a medium becomes saturated with advertisers? Companies all around the world are competing for attention and for potential customers on social media. The good news is that social medi...
#Pixlee 6 Feb 2013 | 08:55 pm
Capturing the images of an event plays a crucial role in the event’s marketing plan. The post media plan in many instances can be as significant as the preparatory ones. Following through can propel a...
M-Commerce: New Possibilities for Marketers or Less? 31 Jan 2013 | 02:55 am
In December of 2011, I wrote a piece on mobile commerce experiences and its increased significance,citing a Tesco case study. At the time, I asserted that mobile commerce will continue to change the w...
The Domino Game of Duplicate Content 3 Jan 2013 | 12:23 am
In the digital marketing era, many companies rely on organic search as a way of fostering interest in their brand and gaining leads. Organic search is popular because of its low cost, high ROI possibi...
Video Marketing: 2012 28 Dec 2012 | 10:10 pm
This year like every other, we’ll see oracular predictions on the state of marketing in the New Year – What will the next big thing be and which specific tactics will drive the greatest influence. ‘Th...
Mashable Redesign 7 Dec 2012 | 11:10 pm
Since 2005, Mashable.com has been one of the go-to sources for internet related news, covering entertainment, video, web development, technology and more. Articles feature popular news and analysis to...
How to be a CEO…of Me 28 Nov 2012 | 01:56 pm
A few years back, I wrote a blog titled “Are you the CEO of yourself?” which drew on the analogy of a CEO running a company, applying it to our personal lives. In the article, important questions wer...
