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How to Write a Tri-fold Brochure That Sells 27 Aug 2013 | 04:30 am
Charles Cuninghame shares more of his copywriting know-how… Tri-fold brochures are the marketing workhorses of many small businesses. It’s easy to understand why they’re so popular. They’re relatively...
How to record your meeting 8 Jul 2013 | 02:24 pm
Meetings can be tricky to record, so check out my simple tips to ensure you get it right: Use a “proper” recording device Yes, your iPhone may come with its own sound recorder, but if you’re recording...
How to stop your social networks from distracting you at work 19 Mar 2013 | 02:00 am
Guest post by freelance writer Carlo Pandian. Research carried out by the Australian Bureau of Statistics has found that having a conversation around the water-cooler is no longer the biggest time was...
The quick and easy way to write your website content and brochures 5 Mar 2013 | 03:11 am
Stuck on how to create great content? Charles Cuninghame shares his top tips. Most business owners love to talk about their business. But they often struggle to write about it. So when it comes time t...
Office feng shui tips for 2013 – the Year of the Snake 10 Feb 2013 | 03:00 am
The Year of the Snake is upon us, so what does that mean for your office? Ting-Foon Chik, Chinese astrologer and feng shui expert, shares her tips: “In 2013, avoid sitting such that you face SSE (135-...
The importance of choosing the right transcription service (not the cheapest) 7 Feb 2013 | 10:14 am
A wise man once said “If you think it’s expensive to use an expert, wait until you see how much it costs to use an amateur”. I doubt he was talking about transcription services, but it couldn’t be mor...
How an unsubscribe went horribly wrong 14 Jan 2013 | 05:28 pm
I loved this story which recently appeared in Gina Lofaro’s newsletter, and she very kindly agreed to let me share it with you here. I recently unsubscribed from many newsletters that no longer appeal...
“It’s not me, it’s you” – How to ditch a difficult client 7 Nov 2012 | 06:01 am
In almost 10 years of business I’ve been lucky that the vast majority of my clients are professional, friendly, and a pleasure to deal with (and a move to the other side of the world helped weed out a...
Why I don’t work for free (and why you shouldn’t either) 20 Oct 2012 | 06:42 am
I’ve been in business almost ten years, but last month was a first for me. I had an enquiry to transcribe a batch of interviews. I provided my quote and it was then that it happened. “Just so we can c...
Are you sitting on a content goldmine? 15 Oct 2012 | 03:09 am
Content marketing is big business, and it can feel like a never-ending struggle to constantly come up with new stuff to share. But if you’ve got audio or video recordings, you could be sitting on a co...
