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The next step in the Ant’s Eye View journey 14 Aug 2012 | 09:16 pm
One hell of a ride. That’s the only way I can describe the last 6 years. It was about that long ago that I decided it was time for me to leave LEGO and strike out on my own. It was one of the hardest,...
The YouTube complaints department 4 Jul 2012 | 12:24 am
While I’m in the mood for sharing hilarious movies about online commenting, this is pretty awesome.
The problem with customer driven reviews 23 Jun 2012 | 01:40 am
This would be hilarious if it wasn’t so sad. How is a customer supposed to use these two reviews to make a purchase decision? How are you thinking about making reviews more useful to your customers? ...
ze Frank gets it right 15 Jun 2012 | 03:01 am
Hilarious, and surprisingly spot on look at foolish comments/trolls/online aggression.
7 ways to support an emotional bond to a product 9 Mar 2012 | 08:52 am
Humans do something really odd; we form emotional bonds with physical objects. The coffee mug we use every morning gives us a sense of comfort as we start our days. That t-shirt from the Pearl Jam con...
A real-life Groupon business story 1 Sep 2011 | 07:27 am
Our office neighbors, Paloma, recently went through the Groupon experience to promote their spa business. I asked one of the owners, Levi Dugat, to answer a few questions about their experience, and h...
Cool beta signup model 27 Jun 2011 | 03:21 am
From turntable.fm: I haven’t seen this method of handling beta signups for new community tools. It’s a great way to both control and drive initial usage.
Trends 9 Jun 2011 | 01:20 pm
I’ve been meaning to share these two presentations for a while. Both are very cool, and both deal with trend prediction. The first is for 2011 and the second for 2010. Take a flip through them. Some i...
Buy and sell social media fans with FanAuction 2 Apr 2011 | 04:57 am
I’m proud to report that Ant’s Eye View has launched a new product that we’re really excited about: FanAuction™. Simply put, FanAuction™ solves two of the biggest problems in social media today: How...
Chrysler tweet: an issue of process 17 Mar 2011 | 05:42 am
Over the weekend, I had several people from big brands ask me what I thought about the Chrysler tweet debacle, and whether I thought the right actions were taken. If you haven’t heard, an employee fro...
