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Pro Bono Spotlight: Murphy-Harpst 22 Aug 2013 | 08:46 pm
Child abuse is not a pleasant topic. When we hear about the sexual, physical or emotional abuse of a child it’s easy to shake our heads, count our blessings and move on to a new thought, TV channel or...
Are Community Support Efforts Your Best Kept Secret? 9 Aug 2013 | 11:17 pm
Building, and then growing a company is not easy. It takes energetic and effective managers and employees, a detailed plan, strong fiscal management and usually, a little luck. Additionally, you want ...
Burying a Bad Online Reputation 30 Jul 2013 | 01:20 am
When it comes to search engine rankings, most companies pay big bucks to boost the online visibility of their business or product. Made first page of Google? That’s great…as long as the news or review...
Swift, decisive responses avert PR crises for Royal Caribbean and Papa John’s 31 May 2013 | 06:52 pm
While there are numerous examples of companies handling issues and crises poorly (read some of our blog posts about them here, here and here), we also like to recognize those companies that respond sw...
Three Ways Businesses Can Engage Fans on Pinterest 15 May 2013 | 12:29 am
I admit it: I am one of those girls with a Pinterest wedding board – and I am not engaged. I love Pinterest, and I am not alone. Pinterest has, on average, thirty million monthly visitors. According ...
Faux Familiarity and Real Media Connections 29 Apr 2013 | 07:04 pm
A version of this article originally appeared on PR Breakfast Club on August 15, 2012. Digital marketing expert Mitch Joel wrote an interesting blog post last year called “The Art of Fake Familiarity...
Issues Continue to Plague Compounding Pharmacies 15 Apr 2013 | 07:40 pm
The past several months have been trying for the $2 billion-a-year compounding pharmacy industry. First, it was a multi-state meningitis outbreak caused by contaminated steroid injections from the New...
Is Carnival Cruise Lines Sunk? 2 Apr 2013 | 05:44 pm
On March 9, 2013, my husband and I sailed on the Carnival Dream as we celebrated our honeymoon. We were treated to the usual cruise luxuries—hot meals, unlimited soft drinks and beautiful ocean views....
Five Tasks Communicators Should Have on their “To Do” List Every Day 26 Mar 2013 | 09:05 pm
Spring’s motivating warm weather – and the fact that the year is a quarter over – makes now an excellent time to reflect on what’s working in your daily routine and what needs to be adjusted. For this...
The “Final Four” PR Lessons from March Madness 21 Mar 2013 | 11:49 pm
Call me crazy, but I love March. It’s that time of year when the weather starts to warm up (at least in the South), the pollen count reaches epic proportions, baseball spring training begins and colle...
