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A Personal Reflection on the ‘Iron Lady’ 23 Apr 2013 | 07:56 pm
Our communications specialists in China share a personal reflection on Margaret Thatcher’s life, explaining why she was the “most controversial figure in British history.”
Branding Mandates for the Small Business Platform 11 Apr 2013 | 09:17 pm
In a Forbes article, communications specialist John Armato applies five marketplace mandates of branding to the small business world, including cracking the integration code and taking a “leap of fait...
All Guidelines, No Action? 9 Apr 2013 | 01:24 am
Have the FDA’s social media guidelines been a “regulatory boogie man” for pharmaceutical companies? In a Thomson Reuters article, pharma specialist Mark Senak provides insight from a recent report on ...
SXSW 2013: The People, Startups and Stories 29 Mar 2013 | 07:23 pm
Following this year’s SXSW Interactive festival, Fleishman-Hillard’s digital specialists take a look back and share some takeaways. Topics include startups to watch, B2B social media “coming of age” —...
A Q&A on India’s Social Media Scene 21 Mar 2013 | 10:17 pm
In a Q&A with Campaign India, digital specialist Don Anderson discusses social media in India. Topics include client expectations, whether Facebook is turning off consumers, and why social media is “a...
Real-Time Marketing and Analysis, All in a Black Box 13 Mar 2013 | 06:34 pm
In an article in The Drum, Jonathan Nelson, CEO of digital at Omnicom Group, discusses Fleishman-Hillard’s Black Box at SXSW, explaining why PR is now “also about left brain issues such as analysis.” ...
Veteran Unemployment: Crisis or ‘Naturally Rough’? 12 Mar 2013 | 11:16 pm
Is veteran unemployment a crisis or “an exaggeration, at best”? In Time, public affairs specialist Brandon Friedman breaks down the issue, offering ways to make “re-entry as smooth as possible.” Read:...
Conversations on the Wide World of Policy 7 Mar 2013 | 10:34 pm
In the most recent issue of The Intersection, the public affairs specialists from VOX Global, a Fleishman-Hillard company, sit down with experts from the worlds of media, think tanks, politics, indust...
One Hypothesis on the Next Big Thing From SXSW 5 Mar 2013 | 10:07 pm
What will be the next big thing at South by Southwest? Digital specialist Justin Goldsborough provides a hypothesis, looking at a change that “has been slowly gaining momentum as of late.”
Protect Your Brand Against Fraudulent Social Media Marketing 26 Feb 2013 | 03:28 am
In a PRWeek article, digital specialist Dan Horowitz provides insights on why marketers need “better governance and processes” that balance security protocols with the free-flowing nature of their mar...
