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List Building – Using Alliances 19 Aug 2012 | 11:02 pm

One often overlooked way to build a new customer list is by using alliances. So what is an alliance? Well it could be as simple as being friends with someone that is on a committee or who belongs to a...

Mobile Promotions 19 Aug 2012 | 11:02 pm

What is a mobile promotion? When you talk about marketing to a broad audience that is interested in what your company has to offer, you have to think about the best mediums for reaching that audience....

What Has Marketing Provided To Our Economy And Our Lives? 19 Aug 2012 | 11:02 pm

Marketing is defined by the American Marketing Association as “the activities, institutions, and processes that create, communicate, deliver, and exchange products and services that provide value to b...

Get High Returns On Your Investments Using Marketing Video 19 Aug 2012 | 11:02 pm

With commercial market filled with all kinds of products, every customer today, before purchasing a product, wants to know whether it would benefit him or not. He also wants to know whether he can tru...

Emotion Marketing (Or Why You Shouldn’t Trust Good Ads) 19 Aug 2012 | 11:02 pm

Marketing theory teaches us that in order to evaluate a promotional message, one must have two things. A dimension (way) to somehow measure the message, and a dimension (way) to somehow measure the au...

Insights About The Future Of Direct Selling Companies 19 Aug 2012 | 11:02 pm

Direct selling has been well-entrenched in global market for some time. The success of companies can even be described as phenomenal. Notwithstanding recent developments in the world economy, observer...

How To Write A Marketing Agency Brief 19 Aug 2012 | 11:02 pm

The next time you need to brief your marketing agency for a project of work you would like them to undertake, you might like to consider the following structure. I have been using this for many years ...

What Does It Mean To “Buy Janitorial Leads”? 19 Aug 2012 | 11:02 pm

Janitorial companies who are just starting up might be new to the idea of generating commercial cleaning leads. So first, here is a quick summary of what lead generation does, why it’s necessary, and ...

7 Top Reasons Why You Should Become An Affiliate Marketer 19 Aug 2012 | 11:02 pm

1. Affiliate Marketing can work for anyone. No matter your age, where you live or your background, you can become an affiliate. You simply need internet access and basic computer skills. You don’t nee...

How Do You Know If It Will Sell? 19 Aug 2012 | 11:02 pm

A local restaurant is offering an unusual flavour of ice cream: The “Fish & Chip Gelato”. You might like fish & chips, and you might like ice cream, but… combining the two??? Surely that can’t sell (I...

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