Globalsearchinteractive - globalsearchinteractive.net - Global Search Interactive
General Information:
Latest News:
Advanced Social Media Marketing? You Might Need To Go Back to Basics First! 1 Mar 2013 | 07:20 pm
Companies invest in advanced search marketing but are not ready for a basic performance. This blog post invites to reconsider the basics of internet marketing.
Social Fundraising: How to Fund a Cause with Social Media 21 Feb 2012 | 02:39 am
This article is the first for my blog since the new year started. I know, I’m a lazy blogger, but I’ve also been pretty busy with business and conferences that brought me all the way to a conference i...
What is the Best Content for Social Media? 28 Nov 2011 | 04:20 pm
What is the best content for social media? This is the question that I’ve been asked to respond to at the recent Social Media Economy Days event in Munich, Germany. I was scheduled as speaker on day 1...
YouTube Videos Management: A Decalogue 31 Oct 2011 | 07:00 pm
I love to work with my colleagues and friends at xister, the Italian cutting edge interactive agency I have been involved with since its launch almost 10 years ago, when we all spinned-off Deepend Ita...
The Six Basic Principles for Social Brands [INFOGRAPHICS] 9 Aug 2011 | 08:10 am
Today I stumbled upon a very interesting infographic and related blog article published by the young Mexican social media marketing expert Rosaura Ochoa who lives in Minneapolis. Rosaura wrote an impo...
A Basic Decalogue for Social Media Marketing Strategy + Operations 16 Jul 2011 | 02:20 am
A couple of weeks ago I replied to an email request of a friend who asked me, for a presentation to its client, if I was able to help him out with a brief check-list for social media operations. Not s...
Search Marketing + Social Media Marketing Training and Workshops 20 Apr 2011 | 02:20 am
Training is the major trend in search and social media marketing today, and professional training it’s wanted in any form: in-house training for advertisers’ marketing teams or for agencies who want t...
Social Media Policy: How to Protect your Brand and Employees on Social Media Networks 27 Mar 2011 | 02:20 am
I have been advocating the adoption of social media policies for a while, first of all with clients, then also presenting and discussing the topic at the top international search and social media mark...
Best Social Media Marketing Presentation from WebCongress Málaga 9 Feb 2011 | 10:50 am
At the end of September a new breed of interactive marketing event kicked off in Málaga, (Andalusia, Spain). A spin-off from the classic series of Search Congress events, Web Congress Málaga is also ...
Autumn is Here, and so is the European Conference Season (and a New Blog Template) 28 Sep 2010 | 04:54 am
Autumn is finally here, blowing away the laziness of the last days of summer and bringing me back to full activity not only on clients’ projects, but also with a full schedule of European search marke...
