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Kindle Tablets Lose Half Their Traffic from 12 Months Ago 27 Aug 2013 | 02:02 am
Given that Jumptap has now sold itself to Millennial Media it's not clear whether we'll get many more of the company's monthly Mobile STAT reports. The August report focuses on device market share by ...
Pandora: More than 70% of Our Revenue Now From Mobile 26 Aug 2013 | 09:54 pm
Pandora is now essentially a mobile company. Although its users listen on multiple platforms, mobile is the driver of the company's growth and revenue. It's iPhone app arguably saved the company from ...
Mobile Teens Voice Privacy Concerns, Facebook Offers More Privacy Control 23 Aug 2013 | 03:10 am
This morning the Pew Internet & American Life project released new data on teen app usage and mobile privacy. The big "takeaway" is that teens care very much about privacy and have taken action agains...
Google Loses 11% Mobile Search Share in Past Year 23 Aug 2013 | 12:38 am
Yesterday comScore reported that Yahoo had claimed the top spot on its Top 50 websites chart from Google for the first time since March 2011 (originally I thought it was March 2008). Following that an...
Placed Introduces Offline Mobile Ad Tracking 19 Aug 2013 | 11:44 pm
Last week Placed introduced Placed Attribution, a mobile ads offline tracking solution. The idea is to used Placed's opt-in panel to measure the impact of mobile ad exposures on in-store visits. Place...
Is Millennial Stuck in the 'Middle Seat' Even with JumpTap? 16 Aug 2013 | 12:04 am
Earlier this week in something of a surprise JumpTap aggreed to be acquired by larger competitor Millennial Media for roughly $225 million in an all-stock deal. JumpTap had been on a publicly stated c...
Facebook Closing in on $4B Mobile Run Rate 14 Aug 2013 | 11:29 am
To say that Facebook's mobile ad revenue growth has been impressive is an understatement. It has been, what you might call, meteoric. In the course of a 12 month period the company has gone from less...
Survey: E-Mail Marketers Need to Get Serious about Mobile -- or Else 13 Aug 2013 | 09:04 pm
Email vendor and small-business marketing services provider Constant Contact has released survey data (n=1,497 US adults) that show consumers increasingly expect to be able to read email on smartphone...
Most Smartphone Commerce Happening in the House 13 Aug 2013 | 08:39 pm
As apps and websites become optimized for mobile commerce, and as the "credit card problem" is addressed (see TheFind and Jumio), there will be more buying on smartphones. Most retailers and brands cu...
Acxiom, 4INFO Announce Deal for CRM-Based Mobile Ad Targeting 13 Aug 2013 | 08:12 pm
The reinvented 4INFO announced a deal with Acxiom this morning that is consistent with the way mobile and the broader digital advertising markets are evolving: advanced targeting and in-store/sales li...