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Web Trends for 2014 and Beyond 26 Aug 2013 | 08:14 pm

Observations and advice for non-designers and non-developers to leverage the best of growing design trends for your next website or digital marketing campaign. The web is changing constantly, and it’...

3 Reasons to Focus on Responsive Email Design 17 Jul 2013 | 02:15 pm

For most people, checking email on a mobile device has become a daily, if not hourly habit. However, most of the time that daily email from your favorite brand looks completely different on the deskto...

3 Things You Need to Know about the New Penguin Update 12 Jun 2013 | 02:35 pm

Should you be worried about Google's new penguin update? How can you combat future updates? Find out what you need to know about Penguin 2.0/4.

College Marketing in a Digital World 8 May 2013 | 03:44 pm

In our rapidly advancing culture, college marketing professionals need to understand their audiences and put them in the proper perspective. Commonly, we assume the audience is like us, but current pr...

The One Thing to Know Before You Promote a Tweet 18 Apr 2013 | 03:58 pm

Promoted tweets aren’t cheap, and they are gaining popularity from brands of all sizes.  In recent days though, I’ve seen what I would consider a major mistake.  Many of the links shared by the compan...

5 Reasons Vine Makes Perfect Sense for Higher Ed 26 Mar 2013 | 05:45 am

Twitter recently released Vine, a new service that allows users to produce animated GIF like videos that play on a 6 second loop.  There are some natural questions that may pop into your mind about th...

5 Digital Must Dos for Higher Education, Part 3 19 Feb 2013 | 12:11 pm

Your core admissions demographic is looking at your .edu on their iPhone. No biggie.

Building a Mobile Marketing Game Plan 23 Jan 2013 | 07:29 pm

Consumers are choosing Mobile as their preferred method to consume content.

Web Design Trends for 2013 and Beyond 22 Jan 2013 | 08:31 pm

Observations and recommendations for leveraging the best web design trends.

Web Design Trends for 2013 and Beyond 22 Jan 2013 | 08:31 pm

Observations and recommendations for leveraging the best web design trends.

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