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‘Sentiment Metrics’ Undergoes Rebrand and Launches ‘Sentiment’ 15 Aug 2013 | 09:34 pm
UK based social media monitoring platform, ‘Sentiment Metrics’, has undergone something of a rebrand and launched its new logo and website under the name ‘Sentiment’. Sentiment’s CEO, Leon Chaddock, ...
Social Media Monitoring and the Rise of Social Customer Service 29 Apr 2013 | 03:18 pm
PR and Marketing departments have been using social media monitoring for some time, but new research shows that customer service is rapidly catching up. In a recent Gleanster report, 73% of ‘Top Perf...
Videos and Presentations from Social Media Measurement and Monitoring 2013 26 Apr 2013 | 04:04 pm
This year Our Social Times hosted Social Media Measurement and Monitoring 2013 in London for the third year. The feedback we’ve received has been incredible, so thank you to everyone who attended and ...
Social Media Monitoring for Financial Services 25 Apr 2013 | 08:40 pm
Last week we hosted a webinar on Social Media Monitoring for the Finance Industry. There were some fascinating debates and lots of practical examples of how banks, credit unions and insurance companie...
#Measure13 – The UK’s Leading Measurement Event – 26 – 27 March, London 1 Mar 2013 | 05:30 pm
Social Media Measurement & Monitoring is back, one of our most popular events, on the 26th to 27th March in London. The two day event will feature the very best of the measurement & monitoring in one ...
Choosing a Social Media Monitoring Tool 25 Feb 2013 | 07:38 pm
Social media monitoring is an increasingly important activity for any large organisation, but choosing a monitoring tool is a difficult decision. To help identify the key factors and questions to cons...
Does Social Media Monitoring Invade Privacy? 19 Feb 2013 | 05:52 pm
It’s common practice for brands to monitor and listen in to what social media users are saying about them. It allows companies to solicit feedback about products or services, identify potential leads ...
Should we bother measuring sentiment? 20 Dec 2012 | 05:00 pm
Nearly all social media monitoring tools offer sentiment analysis, but is it actually useful? The short answer is yes, but only if you get smart with the data. During our recent social media monitor...
Product Review: Using Socialbakers for Social Media Analytics 23 Nov 2012 | 02:00 pm
Socialbakers launched in 2008 and now claims to be one of the world’s leading social media analytics providers, with clients in over 75 countries worldwide. Their products include Analytics Pro, Build...
Webinar: What to look for in a social media monitoring tool 14 Nov 2012 | 07:14 pm
On December 6th Our Social Times is hosting a free 1-hour webinar on ‘What to Look for in a Social Media Monitoring Tool‘. We have an excellent panel including Nathan Gilliatt, one of the world’s mos...
