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3 Tips for Managing Customer Expectations on Social Media (And Why Chase Bank Wins) 26 Aug 2013 | 03:00 pm
It’s 2013 and Twitter is a far cry from being the kid on the block, as far as social media goes. There’s an audience there too, made up of millions of smartphone-wielding and internet savvy customers ...
#007: Matt Thompson of Shiftnote on Employee Scheduling Software 23 Aug 2013 | 02:00 pm
In this week’s episode of The Social Restaurant Podcast, I welcome Matt Thompson, the CEO and Cofounder of ShiftNote. Matt is a restaurant industry-lifer, having spent the majority of his career openi...
#006: Exploring the Rise of Social Media Executives 9 Aug 2013 | 07:00 pm
In this week’s episode of The Social Restaurant Podcast, we’re going to explore the rise of social media executives. During the show, I share research, insights and examples of on how executives in al...
Use Listly for Your Content Marketing (7 Reasons Why You Should) 2 Aug 2013 | 10:00 pm
Do you already use Listly as a tool in your content marketing program? I don’t need to tell you that lists and list posts are popular all over the web. There’s already a ton of great insights out ther...
#005: Santiago Jaramillo on the Most Underused Tactic in Mobile Marketing 26 Jul 2013 | 03:00 pm
I’m willing to bet that your restaurant already has a mobile app. Am I right? Truth is, most restaurant marketing teams in the game today already see the value in mobile. It’s hard to ignore, especial...
Social Restaurant Podcast #004: Jay Baer on Youtility Marketing 21 Jul 2013 | 02:00 pm
And we’re back! In episode #004 of The Social Restaurant Podcast, I’m delighted to be joined by a friend who’s just done some of the best work of his career. Jay Baer is the author of the New York Tim...
What are the differences between Apple iOS VS Android Users? 28 Jun 2013 | 02:00 pm
My post on Thursday that discussed push notifications and social media engagement habits seemed to get a bunch of you all fired up. Nice. I wanted to give one more hat tip to Santiago and his team at ...
Do Push Notifications Increase Social Media Engagement? 27 Jun 2013 | 02:00 pm
One of my new fascinations has become learning about how you and I build the habits that impact our lives, families, businesses and just about everything else in between. Stop and really think about i...
Sales (in a Nutshell) 22 Jun 2013 | 01:00 pm
At the core, good selling is a very, very simple process. 1. Learn your prospect’s pain and how bad it is. 2. Figure out if what you sell will relieve some, or all of their pain. 3. Find out how much ...
How To Cause Brand Advocates’ Story to Change (Part 2) 21 Jun 2013 | 03:00 pm
Welcome back to part 2 of this story on brand advocacy and how to avoid changing the stories that your brand advocates tell. If you’re just humping in, you can check out the back story to this post i...