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New Google+ Extensions Format 22 Aug 2013 | 09:22 pm
We spotted a new Google+ extension format today for AdWords ads. While browsing around today one of our fantastic account managers John spotted this new format for AdWords social extensions. It look...
YouTube Advertising: 3 Things You Need To Know To Sell Via Video 21 Aug 2013 | 02:24 pm
We have all heard the stats: 4 billion video views every day, 60 hours of video content uploaded every minute, 800 million people all over the world visit YouTube every month. Ever wondered how to get...
Are Negatives Blocking My Keywords? 19 Aug 2013 | 03:36 pm
Using negative keywords to block irrelevant searches is a must in all AdWords accounts. But what if you accidentally add a negative keyword that means you block your targeted keywords - how would you...
How to Reach the Right Audience With Display Advertising 5 Aug 2013 | 03:29 pm
It doesn’t really matter if you are a big company or a start-up, your customers are on the Internet in almost every aspect of your life; they use it for fun, work, information, shopping… and I’m sure ...
Introducing Google Media Ads 23 Jul 2013 | 07:00 pm
Media Ads are a new ad format featured on Google Search that enhances the way people interact with rich media content. For now the ads are only available to entertainment industries, covering music, f...
Media Ads 18 Jul 2013 | 08:51 pm
Media ads are a new ad format featured on Google Search that enhances the way people interact with rich media content. For now the ads are only available to entertainment industries, covering music, f...
Enhanced and Advanced Sitelinking in AdWords 18 Jul 2013 | 06:32 pm
It is fair to say that Google’s announcement about the move to new (and mandatory) enhanced campaign settings has been met with decidedly mixed reactions. Their decision has presented campaign manager...
Location, Location, Location 16 Jul 2013 | 01:45 pm
A click may have a different value depending on where the user is located when making their search. In this blog learn how to use location bid adjustments to target your bids to specific locations. B...
Austin Reed YouTube Advertising - A Case Study 9 Jul 2013 | 08:19 pm
Austin Reed asked us to come up with a search campaign to support their new line of clothing in collaboration with designer Nick Hart, and AdWords for Video seemed like a natural fit. In this case stu...
Powering Your Product Listing Ads With Google Spreadsheets 6 Jun 2013 | 03:48 pm
Google Product Listing Ads have fast become a much-used feature for advertisers looking to promote their product inventory in the SERPs, with the added benefit of product images and updated pricing. W...