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Who’s Spoiling Your Customer? 30 Apr 2013 | 06:20 am
Hopefully it’s you. Because you are not being judged against your competition, you are being judged against every other experience your customer receives. Your customer experience is either exceptiona...
Who’s Spoiling Your Customer? 30 Apr 2013 | 06:20 am
Hopefully it’s you. Because you are not being judged against your competition, you are being judged against every other experience your customer receives. Your customer experience is either exceptiona...
Holly Jolly Marketing Folly 10 Jan 2013 | 06:20 am
Marketing Foolishness: What Not to Do [For feed readers and email subscribers, click here to see the podcast player: Marketing Folly Podcast] When everyone else is doing it, shouldn’t you? Unless yo...
Holly Jolly Marketing Folly 10 Jan 2013 | 06:20 am
Marketing Foolishness: What Not to Do When everyone else is doing it, shouldn’t you? Unless you’ve first asked the question: “Does it Make Sense?” …maybe not. You could be following the path of market...
Tapping Brand Advocates for Word of Mouth Marketing 10 Dec 2012 | 09:12 pm
You may be surprised at how many of your customers are really your brand advocates, ready and willing to spread the word about your business. You just need to give them a nudge in the right direction....
Tapping Brand Advocates for Word of Mouth Marketing 10 Dec 2012 | 09:12 pm
You may be surprised at how many of your customers are really your brand advocates, ready and willing to spread the word about your business. You just need to give them a nudge in the right direction....
Designing Brand Identity 31 Jul 2012 | 12:49 am
How do you solve the branding puzzle, especially if you’re an existing business? Your brand is your company’s most important asset, so you need to do it right. Alina Wheeler is the author of Designin...
What’s Going on With Business Books? 29 Aug 2011 | 10:14 am
Topic: The Current and Future State of Business Books Podcast Episode #83 of the internet show about small business marketing In business, you are what you read. But what you read and where you read...
What’s Going on With Business Books? 29 Aug 2011 | 06:14 am
Topic: The Current and Future State of Business Books Podcast Episode #83 of the internet show about small business marketing In business, you are what you read. But what you read and where you read i...
The Shift in Local Search Engine Ranking Factors 29 Jul 2011 | 01:51 am
Topic: Rising to the Top of Local Search Results Podcast Episode #82 of the internet show about small business marketing What is the secret to rise to the top of local search rankings? Only Google r...
