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Google SERP Snippet Character Limit and ASCII Art 16 Jul 2012 | 04:28 am
A couple weeks ago, I published an article that suggested Google doesn’t care how many characters are in your SERP title–all it cares about is the pixel width. Today, I have similar news to report; th...
Google Indexes All Title Words; Only First 12 Count As Title Hits 29 Jun 2012 | 01:34 am
Quick answer: the 12-word limit includes stop words. That is, Google will only index the first 12 words of a title, regardless of whether or not they are stop words. This conclusion is derived from th...
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In my previous experiment, I showed that Google no longer limits SERP titles by the number of characters. In the comments on that post, a guy named Marco left a comment that claimed that Google only i...
In thi till trill little litter fill! | Is it illicitly lil’ lilli! | If I fill ill jill I’ll frill thrill! 18 Jun 2012 | 07:37 am
The original post is below, but for the impatient folks…here’s the quick answer. This post’s title is 107 characters long. In the past, Google would have cut off the SERP title after 70 characters. Bu...
Mofo vs. Mangler, Round 2 28 Jan 2012 | 09:36 am
Mangler: 1, Mofo: 0 Okay so my previous bout with The Mangler was basically a loss. Here’s what we were trying to achieve: HTML title: 200 pipes + keyword SERP title: Some Alternative Title That Do...
If Google changes your SERP title, does the original title’s content still count towards the page’s relevance score? 27 Jan 2012 | 03:11 pm
I was reading a discussion thread in the SEO Training Dojo about how Google doesn’t always use the content of a page’s title tag to generate that page’s SERP title. (For those of you who aren’t Dojo m...
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<h2>Google Snippet Experiment No. 4</h2> The purpose of this experiment is to see if Google has changed the (server-side) character limits of SERP titles and snippets. I’ve been seeing SERP titles wi...
How Many Characters in Google’s *New* SERP Title? Snippet? URL? 18 Jan 2012 | 07:20 pm
The Quick Answer: Title As many characters† as you can fit into a block element that’s 512px wide and doesn’t exceed 1 line of text. Snippet/Description As many characters‡ as you can fit into a b...
Badass SEO Guest Blogging Contest Entry 19 Oct 2011 | 02:29 am
Ladies and Gentlemen, I proudly present my entry into the 2nd Annual Bad Ass SEO Guest Blogging Contest: Using JavaScript to Hide Content: Advanced White Hat SEO? In the article, I suggest some best...
Google Search Results Suck: Exhibit C 8 Jul 2011 | 06:20 pm
With all the patents, research, and academic papers that are attributed to Google/Googlers, especially in the area of natural language processing, you would probably guess that Google is really good a...
