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SponsorPay Gives The Scoop On Gen Y 23 Aug 2013 | 05:29 pm
German broadcasting station dradio.de has published a podcast on Generation Y, featuring an interview with our very own Ben Jeger. Ben is the Director of Mobile Advertiser Relations here at SponsorPay...
Startup Recruiting: 3 Lessons Over 4 Years 22 Aug 2013 | 03:25 pm
Wondering how to attract and retain the best talent for your company? Projjol Banerjea, our VP Marketing & Business Development, recently wrote a guest post for Killer Startups on hiring lessons he le...
SponsorPay Plugin Now Live In Unity’s Asset Store 20 Aug 2013 | 08:07 pm
We’re happy to announce that we have recently become a part of Unity’s Assets Store. In the words of the Unity team themselves: We’re dedicated to streamlining each aspect of the app development life...
Vote for SponsorPay’s SXSW Panel! 20 Aug 2013 | 03:29 am
The SXSW PanelPicker is live, meaning now is the time to cast your vote for SponsorPay’s panel submission. As many of you know, SXSW holds the golden reputation of conferences in the tech world. As th...
Digital Dish of the Week: The Marmite Rescue Force 16 Aug 2013 | 05:16 pm
“Love it. Hate it. Just don’t forget it.” That’s the motto of the new British Marmite campaign, which uses the animal rescue process as fodder for a parody “Marmite rescue” raid. Rather than saving p...
Digital Dish of the Week: #5YearsToLive 9 Aug 2013 | 05:45 pm
Meet Nkaitole. He is a 4-year-old Maasai boy living in Kenya. He also has a one in five chance of dying before the age of 5 from unsafe drinking water. Here is the latest spot that moves us. Brought t...
App Marketing For Google Play: An In-Depth Look 7 Aug 2013 | 02:44 pm
Guest Post by Richard Buettner There has always been a slight difference between acquiring Android users and iOS users. Many marketers have recommended targeting iPhone users to monetize apps and ach...
Fun, Games, And Lots of Business at Casual Connect San Francisco 3 Aug 2013 | 08:09 pm
Thursday marked the finale of Casual Connect, the three-day casual gaming event of the year. While industry experts recovered from last night’s happy hours for some last-minute networking and swag-sna...
Digital Dish of the Week: Cheerios Strikes The Right Chord 2 Aug 2013 | 07:57 pm
Cheerios released a new ad that taps into the more poignant side of family breakfast. The advertising approach suits a traditional brand like Cheerios well: emphasize the longevity of the brand and th...
Berlin’s Creative Entrepreneurs Gather At Tech Open Air 2 Aug 2013 | 03:57 pm
At Tech Open Air’s annual “Unconference” on Thursday, technology enthusiasts gathered at Berlin’s club venue Kater Holzig to hear industry talks, see performances, and network over free beer and froze...
