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Netflix and Dreamworks Partner for 300-hours of Original Programming 20 Jun 2013 | 11:06 pm
For Netflix it’s part of a larger initiative to invest more in original programming and let most of its exclusive deals for existing content expire, which the company has always said cost them about t...
First Look at Twitter’s New Ads API 12 Mar 2013 | 07:11 pm
No other social media platform out there compares to Twitter when talking about traditional broadcast media integration. But their ads API, until now, has lacked the ability to really take advantage o...
First Look at Twitter’s New Ads API 12 Mar 2013 | 07:11 pm
No other social media platform out there compares to Twitter when talking about traditional broadcast media integration. But their ads API, until now, has lacked the ability to really take advantage o...
Microsoft Says Scroogled Ad Campaign Will Continue 7 Mar 2013 | 12:49 am
Article first published as Microsoft Declares ‘Scroogled’ Ad Campaign to Continue on Technorati. The headline last Friday from NPR’s KQED radio station was that Microsoft would be winding down it’s Sc...
Microsoft Says Scroogled Ad Campaign Will Continue 7 Mar 2013 | 12:49 am
Article first published as Microsoft Declares ‘Scroogled’ Ad Campaign to Continue on Technorati. The headline last Friday from NPR’s KQED radio station was that Microsoft would be winding down it’s Sc...
7 Reputation Management Tips for Your Brand 25 Oct 2012 | 11:28 pm
Originally published as Ultra Effective Brand Reputation Management Tactics As a communications professional, one of your most important tasks is making sure your brand’s reputation is spotless. Long ...
7 Reputation Management Tips for Your Brand 25 Oct 2012 | 11:28 pm
Originally published as Ultra Effective Brand Reputation Management Tactics As a communications professional, one of your most important tasks is making sure your brand’s reputation is spotless. Long ...
Eye on Reputation Management, Semantic Search Style 20 Apr 2012 | 08:15 am
News reports are emerging about Google’s plans to announce something big and new about how its search engine works. It’s too soon to know for sure, but negative reviews that companies have received ma...
Eye on Reputation Management, Semantic Search Style 20 Apr 2012 | 04:15 am
News reports are emerging about Google’s plans to announce something big and new about how its search engine works. It’s too soon to know for sure, but negative reviews that companies have received ma...
6 iPad Apps That Make Publishing a Snap 29 Mar 2012 | 05:53 am
One of the most exciting branding opportunities in public relations today is made possible by the Apple iPad. There’s a growing number of ways that PR consultants and specialists can become high-profi...
