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Retail Industry News Week of 8/23/13 26 Aug 2013 | 11:13 pm
Food Lion, Seeking A Differential Advantage Sansolo Speaks: Learning and Growing from Mistakes United Supermarkets: We Are Family Bi-Lo Plans IPO Whole Foods Challenges High Price Image With Sales, Se...
Blog: Hispanic Digital Revolution 23 Aug 2013 | 07:24 pm
Hispanic consumers, 52 million and counting, are on every smart marketers’ radar in the digital revolution. In fact, according to Roberto Ruiz, the senior vice president of brand solutions at Univisio...
Save the Date! IRI's Summit is March 10-12, 2014 21 Aug 2013 | 07:42 pm
Save the Date! IRI's Summit is March 10-12, 2014 at the Gaylord Palms Resort - Orlando, Florida
Retail Industry News Week of 8/16/13 20 Aug 2013 | 02:44 am
Sansolo Speaks: Finding The Next Great Thing Drugstore Chains Expand Services To Encompass Wellness Issues Research Suggests Consumers Are Not Put Off By Retargeted Online Ads Walmart Goes Back To ...
IRI Speaks: The Market Research Event 2013 20 Aug 2013 | 02:08 am
October 21-23, 2013 Location: Gaylord Opryland Hotel, Nashville, Tennessee Description: The Market Research Event (TMRE) is focused on the business value of research and insights. This year's event w...
Case Study: Multi-brand Food Manufacturer Perfects Portfolio Marketing Strategy 20 Aug 2013 | 01:13 am
Challenge To drive topline growth and improve marketing ROI, C-level leadership at a multi-brand food manufacturer needed to improve the effectiveness of their trade and marketing spending. Seeking t...
Press Release: IRI Names Hoyoung Pak to Lead Global Operations and Data Science 19 Aug 2013 | 08:11 pm
Brings 20 Years’ Experience in Discovering Operational Synergies and Client Growth Opportunities CHICAGO, Aug. 19, 2013 – Information Resources, Inc. (IRI), a global leader in innovative solutions an...
Case Study: Driving Promotional Lift Across Brand Portfolio 13 Aug 2013 | 10:12 pm
Challenge To reduce its annual trade spend of $1.3 billion without sacrificing results, a major multi-brand CPG manufacturer sought to improve its in-store displays. Unsure of how to increase quality...
Retail Industry News Week of 8/9/13 13 Aug 2013 | 01:27 am
PMA Names Cathy Green Burns To Be New President Sansolo Speaks: Learning from Mistakes - An Ongoing Business Lesson Report: Kroger Defeated 18 Potential Competitors In Harris Teeter Race Target To ...
Press Release: IRI’s Larry Levin Featured at Mack Elevation Forum to Discuss Strategies to Generate Growth through Localized Assortments 9 Aug 2013 | 07:43 pm
WHO: Larry Levin, Executive General Manager, IRI WHAT: IRI’s Larry Levin will outline in his presentation, “Win the Neighborhood,” strategies to achieve heightened levels of incremental growth and ...
