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Google AdWords Rewards Good Sentence Structure 8 Feb 2011 | 05:15 am
Last Thursday, Google AdWords announced a big change to (select) PPC ads. It seems those marketers who like proper sentence structure will be rewarded with a much longer "headline" – but only if they'...
MnSEM (Minnesota Search Engine Marketing Association) to Launch with “Search Party” Networking Event in Minneapolis 18 Nov 2010 | 02:59 am
This is very exciting for me and other search marketers in the Twin Cities! Join the Minnesota Search Engine Marketing Association at our first official event the “Search Party: MnSEM Launch”. Get to ...
Google Instant Preview Says Design for Function 10 Nov 2010 | 05:58 am
When Google Instant rolled out way back when – let's be honest, anything older than "a few days" in the online world is filed in the "ago" – the entire SEO world was up in arms. Blog posts, articles a...
Google Instant Did Not Kill SEO 10 Sep 2010 | 04:08 am
In light of the new Google Instant search function and a lot of people's unnecessary knee-jerk reactions, we here at ThinkSEM thought we'd alleviate your anxiety about search engine optimization movin...
Adwords Game Has Changed 15 Jul 2010 | 07:10 am
Pay-per-click continues to change – maybe not drastically, but Google especially is always on the lookout for any advances and improvements to this multi-billion dollar enterprise. Well, a global Adwo...
Why Is Google Pushing Brands? 1 May 2010 | 02:53 am
Last year, Google rolled out a big change – named the Vince Update – in the way their algorithm ranked brand-name sites. Sorry, in the way they "trusted" brand-name sites. While this of course had lit...
Remarketing on the Google Content Network 28 Jan 2010 | 07:20 am
It would seem Google has been dabbling in remarketing for a while. We first noticed it in the SERPs a few years ago. Historically, session-based broad match has been active within the search side of P...
Yahoo Search Marketing Enhancements 21 Jan 2010 | 11:03 am
For those PPC advertisers looking to make their lives easier, Yahoo! Search Marketing has added a couple new enhancements to their dashboard: a campaign import tool and the network distribution featur...
Contact Form Extensions: Lead Capture 21 Jan 2010 | 04:55 am
It's no news Google was offering a new service for Adwords advertisers: contact form extensions. It might be news to hear if you didn't already sign up for it, it's too late – at least for now. The cu...
Google Jump To Links in Snippets 24 Dec 2009 | 08:22 am
It seems that along with consistently displaying sites' breadcrumbs in place of URLs within SERP snippets, Google's decided to give users another advancement in their "rich snippets." The ultimate eas...