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Going in Depth to Define and Apply Co-Citation 27 Aug 2013 | 04:30 pm
The art of co-citation can be thought of as a web within the Web. You seek other authoritative voices to the content you’re writing and having found them, your authority also grows while helping an o...
The Weekly Measure: August 23, 2013 23 Aug 2013 | 05:00 pm
The Internet marketing world is constantly churning out new ideas and innovative strategies for promoting clients and reaching customers. Each week, Vertical Measures will be collecting the best of th...
Battling Obesity in Low-Income Neighborhoods [INFOGRAPHIC] 21 Aug 2013 | 05:00 pm
Obesity is a growing concern, affecting over one-third of Americans today. In this infographic, we present the research to show who is affected, the factors that are leading to this condition, and the...
Facebook Lifts 20 Percent Text and Other Rules for Cover Photos 20 Aug 2013 | 04:30 pm
We are writing this post to inform you of the change in Facebook’s cover photo policy as many people, including ourselves, were unaware it. Facebook has lifted the 20 percent text rule, which used to ...
The Weekly Measure: August 16, 2013 16 Aug 2013 | 05:00 pm
The Internet marketing world is constantly churning out new ideas and innovative strategies for promoting clients and reaching customers. Each week, Vertical Measures will be collecting the best of th...
How Small Businesses Can Earn Links [DATAGRAPHICS] 15 Aug 2013 | 05:00 pm
Successful businesses and business owners understand the importance of networking. It’s that one small moment or gesture that could lead to a long term business relationship, purchase, client, etc. Ne...
Google’s Disavow Process and Penguin 2.0 Recovery 14 Aug 2013 | 05:00 pm
Many webmasters have felt the wrath of the Penguin 2.0 algorithm updates from Google. They’ve seen rankings drop, and links that once performed well for them thrown into the ineffective pile. We gathe...
How to Measure Content Marketing ROI 13 Aug 2013 | 07:01 pm
In content marketing you’ll often hear that one should “think like a publisher.” It’s sound advice for developing great content: develop a strategy, plan an editorial calendar, manage resources, creat...
Jay Baer’s Youtililty: The New (and Useful) Paradigm for Marketing 12 Aug 2013 | 05:00 pm
In his new book “Youtility: Why Smart Marketing Is All About Help Not Hype,” Jay Baer succinctly and clearly outlines not only a strong framework for content marketing, but a total shift in the paradi...
The Weekly Measure: August 9, 2013 9 Aug 2013 | 08:02 pm
The Internet marketing world is constantly churning out new ideas and innovative strategies for promoting clients and reaching customers. Each week, Vertical Measures will be collecting the best of th...