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Jack’s Q&A About Starting an Ad Agency 28 May 2013 | 11:45 pm
An email dropped in from a Jack in LA. Jack wants to start an ad agency and wanted to know a few things about my journey. I thought I’d share my answers with all of you on the blog, so I picked up my ...
Will Legislation Keep Up With Innovation in The Battle of Uber? 26 Apr 2013 | 06:41 pm
Sweden. Birthplace of Spotify, Skype, iZettle, Minecraft/Mojang, Dice, Tictail and many others; an amazing fountainhead of innovation in relation to its size. You would think that a company like Uber,...
Instagram Could Instakill Vine 27 Jan 2013 | 05:21 pm
There is something about Twitter’s new video sharing app Vine that appeals to me. With Vine you share 6-second video clips that loop; perfect for cute baby videos, stumbling puppies and other world ch...
Uber is Stockholm’s Best Taxi Service Before It’s Even Launched 21 Jan 2013 | 02:25 pm
The first time I heard of Uber I was overjoyed. I’ve felt for a while that the taxi system is long overdue for an upgrade and that the tools are certainly here to make it happen. I’ve even had a few t...
Times of Crisis Are Times of Opportunity for The Well Prepared 5 Jan 2013 | 09:02 pm
This morning I poured a cup of coffee and opened up Dagens Industri. “Tough year awaits advertising agencies” it said in bold letters across the front page. And I’m sure that’s true. But why have this...
What Honesty Can Sound Like 6 Nov 2012 | 02:16 am
We can strategize all we want and draw advanced diagrams on our whiteboards, but at the end of the day, something simple, honest and heartfelt can be what really works. As I was looking through some b...
Honesty 2.0: Removing All Digital Roles From The Agency 29 Oct 2012 | 02:46 pm
Today we’re upgrading Honesty 1.0 to version 2.0, and in doing so we remove all digital roles from the agency. It just doesn’t make sense anymore to have separate staff to handle a separate area which...
Honesty Now Selling Advertising and Coffee 19 Oct 2012 | 01:25 am
Last week we received our first batch of Honesty Roast coffee, the first in our series of Honesty-products. We felt that the pod-coffee that we had before, while practical and ok-tasting, was soulless...
Driving The Hell out of The Audi S7 and S8 in Berlin. Pictures and Video. 7 Oct 2012 | 04:08 pm
Game day. After a great breakfast at the Hyatt Grand we head down to a garage that is just jam-packed with cars, most by my estimate in the €120000-range. For this mornings drive out the the race trac...
Dinner and a Walkthrough of The Cars We’re Driving Tomorrow 5 Oct 2012 | 03:44 am
I have a feeling the S8 will become a favorite. We’re talking about a car the size of a limousine that will leave a Porsche behind when the lights turn green. 0-100 in 4.1 seconds here:
