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Are You ‘Hombre’ Enough? Las Deportadas Want to Know 23 Aug 2013 | 02:32 am
In its ongoing quest to position itself as the beer for real hombres, Tecate today launched the Are you hombre enough? challenge, basically asking guys -Latinos and non-Latinos- to prove their manhood...
New Hispanic Venture Launches in Lorem Ipsum-Language 19 Aug 2013 | 08:31 pm
Hispanic online media has grown to be so sophisticated, that we have web properties targeting English-dominant, Spanish-dominant and even Spanglish-dominant Latinos. But a new contender, www.LatinaMa...
Mexican Ponchos Pay Homage to ‘Fútbol’ and Football 14 Aug 2013 | 09:49 pm
Holy Trinity: Guadalajara, Pittsburgh and México Only a true Mexican* understands the passion of some Mexicans for el futbol americano, known by gringos simply as football. The passion is such, you w...
Mexico Extends Appropriate Welcome to the Dalai Lama 13 Aug 2013 | 08:05 pm
Mexico today began distributing tickets for the Oct. 13, 14 and 15 visit of the Dalai Lama, who will be coming to this country for the 4th time. And what more appropriate welcome mat than a picture o...
Univision’s Fernando Fiore is Now Peddling Power Tools 12 Aug 2013 | 08:08 pm
In the latest sign of the hotness of the U.S. Latino market, Univision sportscaster Fernando Fiore has been hired by Makita to promote the one and only “Mexican National Team 7-1/4″ Circular Saw Blade...
‘El Tiempo Latino:’ What Jeff Bezos Was Really After… 7 Aug 2013 | 08:17 pm
As usual, the so-called “mainstream media” missed the boat on this one. For all the hoopla around Jeff Bezos buying the Washington Post, most media writers failed to point out that the Post is the pr...
This New Cable Network is Making me Thirsty! 6 Aug 2013 | 08:02 pm
I don’t know you, but every time I see the Fusion logo, I feel like running to my nearest bodega and grab a Fanta de tamarindo. But I digress… Fusion, the ABC News/Univision joint cable net, has con...
Dunkin Donuts’ Cuban Sandwich Luckily Only Available in Miami 6 Aug 2013 | 03:28 am
And just when I needed one more reason to not visit Miami, Dunkin Donuts has introduced the all-new Cuban sandwich, featuring roasted pork loin, Swiss cheese and ham on an oven-toasted thing it dares ...
Here’s How We Plan to Take Over the U.S. [Part II] 2 Aug 2013 | 05:11 pm
I said this in 2008 and I’ll say it again: Hispanics are a resourceful bunch and have crafted a brilliant master plan to take over the U.S: It’s quite simple, come to think about it: Reproduce quickly...
At Last! I’ll be Able to Watch English-language TV and Actually Understand it 2 Aug 2013 | 04:27 am
The big news today is that Fusion, the ABC News/Univision joint cable network, will officially launch Oct. 28. In addition to revealing its launch date, Fusion announced that its primetime programmin...