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The future is in Earshot 12 Jun 2011 | 09:47 pm
I’m really excited to let you know about the next stage of my blogging endeavors, as RadioandMarketing.com combines with Earshot Creative. RadioandMarketing.com started out as an opportunity to showc...
Capital FM takes Digital Marketing on the road! 7 Jun 2011 | 12:59 am
In this interview style blog post- RadioandMarketing.com speaks to Global Radio about their digital marketing activities to support their annual multi-artist concert, the Summertime Ball. The Summert...
Could it be Magic? No, it’s Take That 103? 3 Jun 2011 | 08:13 pm
From sitting on frozen blocks of ice to broadcasting non-stop for three days – radio is well known for doing its fair share of publicity stunts. So check your diaries – and no, it’s not the 1st April ...
The Radio Ad You Can READ?! 28 May 2011 | 01:24 am
Thanks to @Ceraward from Newstalk, Ireland and @ukRAB for this nice spot that they’ve just RT’ed on Twitter. An advertiser in Mexico City used the power of scrolling RDS to promote Gandhi Bookstores....
New Ad Campaign for Smooth Radio 24 May 2011 | 01:55 am
Smooth Radio have announced plans for a regional outdoor campaign to promote its Breakfast Show host, Simon Bates – who joined the quasi national station at the start of the year. This blog post looks...
Radio 1 to stage its biggest ever live music event 24 May 2011 | 01:01 am
At the start of 2011 – RadioandMarketing.com announced that Radio 1 were to hold a major music event for young people across London to tie in with the 2011 Olympics. Today, the BBC have announced det...
Review of Marketing Winners at the Sony Radio Academy Awards 2011 16 May 2011 | 07:51 pm
It’s been a busy time for the radio industry with both the Sony Radio Academy Awards and RAJAR day combined. There’s certainly been a lot of champagne corks flying – this blog post takes a closer look...
Can a Twitter Trending Topic be a measureable metric? 4 May 2011 | 08:01 pm
Yesterday saw the first in a set of announcements across the newly formed national Capital FM network – in regards to the line-up for their annual multi artist concert, the Summertime Ball. Can a buzz...
Student Radio Conference 2011 23 Apr 2011 | 05:29 am
It seems the future of the radio industry isn’t going without a fight! This week I left the London office for the day to join over 350 students from all over the UK, join together with people from all...
The Radioplayer Marketing Campaign 5 Apr 2011 | 11:00 pm
Unless you’ve been living under a rock for the past week – you won’t have failed to escape the launch of the new Radioplayer online service, designed to offer consumers the chance to listen to UK radi...