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WorkCabin Communications launches I Love Norfolk page on Facebook 16 May 2013 | 03:40 am
In yet another initiative to help drive social media use in rural Norfolk County, Ontario, and increase audience engagement for the benefit of the county, WorkCabin Communications has launched I Love ...
Gregg McLachlan interviewed by MyFM radio for ‘People You Should Know’ 10 May 2013 | 11:25 pm
Big thanks to MyFM’s Bridget Johnson for interviewing me for the radio station’s People You Should Know weekly segment. Click the link below to listen to the two-minute clip on my thoughts on social m...
Wifi in your business: It’s time to wake up and see the signal for your customers 5 Apr 2013 | 11:14 pm
If there’s one marketing tool that’s overlooked by small businesses today, I’d have to list wifi near the top of the list. Have you experienced the frustration of being in a locally-owned restaurant, ...
Media training: You can help improve accuracy of being quoted 25 Feb 2013 | 08:22 pm
One of the biggest complaints I hear from organizations dealing with media is the beef that they are frequently misquoted. While this does occur, my personal experience is that many organization spok...
Organizations take big risk recycling same marketing ideas year after year 12 Jan 2013 | 05:21 am
One of the biggest pitfalls I see, especially in rural areas, is the trend of marketing clutter or marketing fatigue. So what is marketing clutter? Well, the best examples are organizations all holdin...
6 reasons not to use a Custom Content Management System for your website 31 Oct 2012 | 05:02 pm
You’re all set to begin exploring options for your new nonprofit, organization or business website. You talk to web design companies. You get quotes. You listen to a variety of speels. You get bombard...
Gregg McLachlan shares expertise at Not-for-Profit Learning and Networking Workshop 26 Oct 2012 | 11:46 pm
A big shout out to the Funders’ Network of Brant Haldimand Norfolk for having me as one of three guest speakers at the Not-for-Profit Learning and Networking Workshop on Thursday, Oct. 25 in Brantford...
Brand uses sense of humour to respond to negative comments on Facebook 17 Oct 2012 | 07:19 pm
When a man posted negative comments on Bodyform’s Facebook wall criticizing its Maxipad brand for false advertising by portraying women’s periods as a happy event, Maxipad used the opportunity to crea...
WorkCabin Communications designs new logo for CURRENTS Film Series 15 Sep 2012 | 05:10 am
When the CURRENTS Film Series needed a logo, it turned to WorkCabin Communications to create an exciting design. The new logo will help promote the film series and the Strand Theatre in Simcoe, ON wh...
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