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How To Write A Thank You Email: 11 Tips To Avoid Sounding Like A Marketer 20 Aug 2013 | 06:37 pm
Have you ever noticed that the simplest-looking things often turn out to have more going on below the surface than we might imagine at first glance? I encountered a great example of that today, which ...
Photography Business Failing? 6 Useful Excuses You Can Blame It On 18 Aug 2013 | 05:02 am
Are you one of the many unfortunate photographers being held hostage by your photography business failing, or showing signs of impending failure? We probably shouldn’t wait for the end of the year, o...
The 5 Seconds That Can Make Or Break Your Photography Business 14 Aug 2013 | 03:45 am
Your essential message is critical to the success of your business – especially with regard to your online marketing – and has a distinct role to play in the overall tone of your website, for example ...
How To Be A Successful Photographer 29 Jul 2013 | 07:25 am
You can’t be in the photography business for very long without asking yourself how to be a successful photographer; what does it really take, and what can you do to maximize the chances of success, es...
How To Run a Successful And Profitable Home Photography Studio 20 Jul 2013 | 03:29 am
The home photography studio is fast becoming the dominant business model of choice for anyone thinking of becoming a professional photographer, but that choice often comes with unforeseen challenges t...
How To Create Landing Pages That Mean Business For The Photographer 16 Jul 2013 | 08:18 am
We hear a lot of noise in the online marketing world about “landing pages“, but many photographers don’t fully understand what that really means, and I’m very often asked how to create landing pages t...
When To Reveal Your Photography Prices: Follow-Up Discussion 15 Jul 2013 | 07:19 am
My previous post (“Pricing Guide: Should I Put Prices For Photography On My Website?“) certainly generated a lot of debate and discussion in the various online photography groups! The comments and ins...
Pricing Guide: Should I Put Prices For Photography On My Website? 9 Jul 2013 | 05:37 pm
Photography pricing is just one of those topics you instinctively know is going to cause problems, right? I mean, if you feel in the mood for a hot debate, jump onto any online forum and ask the quest...
7 Ways To Turn Your Photographer Bio Or About Page Into A Client Attraction Magnet 11 Jun 2013 | 01:02 am
Your “photographer bio”, or “about page”, is an important but often misunderstood or overlooked part of your photography website. The best about us pages are very effective at converting anonymous pro...
How To Get Testimonials From Photography Customers Who Love You 21 May 2013 | 07:16 am
I have to admit it, when I first started my photography business, the last thing I thought about was how to get testimonials from customers – testimonials that could have helped my business take off a...
